Wedding Website

Lethbridge AB

2020

Lethbridge Wedding Filmmaker Website

Prairie Orchid Weddings is a premium wedding film team based in Lethbridge, Alberta. We built this website to be soft and friendly to appeal to their target audience.

Along with a brand video, Prairie Orchid Weddings saw a booking rate increase of 900% when moving away from Squarespace to a custom website built with Presto.

See our process and some key features of the Prairie Orchid Weddings website below.

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Scope of Work

UX Strategy
User Interface
Website Design
Website Development
Video Banners
SEO (Search Engine Optimization)
Ongoing Support & Optimization

Client

Prairie Orchid Weddings

UX (USER EXPERIENCE)

Prairie Orchid Wedding's previous website lacked a clear call to action and didn't flow in a way that guides customers to the booking form.

Meticulously placed buttons and forms were added throughout the site alongside reviews to build trust and further strengthen leads.

UI (USER INTERFACE)

When creating the brand identity for Prairie Orchid Weddings, we carefully considered how the design would transfer to the website design.

A soft colour palette was chosen to compliment the look and feel of their films resulting in a cohesive look improving brand recognition.

VIDEO ELEMENTS

We wanted Prairie Orchid Wedding's films to be front and center on their website. You will find various video elements throughout the site designed to engage customers and improve on-site time.

CMS

A content management system (CMS) was used for the various pages throughout the site making adding new content like reviews, films, and blogs a breeze.

Prairie Orchid Weddings needed a custom solution to create private pages for client film delivery. Now that the back-end is built, this is achievable in just a few clicks.

prairieorchidweddings.ca